Raisa Andriana, Founder Raine Beauty, and Titania Fairuskha, Co-founder Raine Beauty, on partnering with Martha Tilaar Group
We collaborate with Martha Tilaar Group because of trust. For decades they have been innovators and pioneers in the local beauty industry
Raisa Andriana, Founder Raine Beauty
Martha Tilaar Group has a long track record. We have also learned a lot from them
Titania Fairuskha, Co-Founder Raine Beauty
Muhammad Hadiyatullah and Muhammad Raafi, Founders BRIGHTY, on partnering with Martha Tilaar Group
A local brand that wants to move up needs someone to take it by the hand. We were lucky to be backed by a long-standing, legendary player. We found the right partner to take Brighty to the next level.
Muhammad Hadiyatullah Founder BRIGHTY
Martha Tilaar Group, especially Cedefindo, gives us an invaluable network, above all in connecting with global hubs.
Muhammad Raafi, Founder BRIGHTY
Kezia Trihatmanto, Founder ESQA, and Cindy Angelina, Co-founder ESQA, on partnering with Martha Tilaar Group
We work with Martha Tilaar Group because we share the same vision of taking local ingredients to the global stage. They are the right partner
Kezia Trihatmanto Founder ESQA
Martha Tilaar Group matters to us: they inspire us, especially in the storytelling of how to build a brand
Cindy Angelina Co-Founder ESQA
Emyranza, Founder SMITH, with Tri Putra Salim and Darmanto Odwin, Co-founders SMITH, on partnering with Martha Tilaar Group
We chose to work with Martha Tilaar Group because we are on the same wavelength. We resonate. Both sides just click
Emyranza Founder SMITH
The strength of the MTG brand made it our choice. Pak Kiki’s passion and perseverance in this industry are also truly remarkable. Very helpful!
Tri Putra Salim Co-Founder SMITH
Pak Kiki himself was the key. MTG has a dedicated center for innovation. They also stand for putting local ingredients first: embracing local farmers, so they can be self-reliant and not dependent on imports. That is in line with us.
Darmanto Odwin Co-Founder SMITH
Priscilla Pangemanan, Founder SASC, on partnering with Martha Tilaar Group
Martha Tilaar Group is very supportive of us. They are true experts in product innovation.
Priscilla Pangemanan Founder SASC
Ahmad Rashed, Co-founder BHUMI, and Rizkia Rashed, Founder BHUMI, on partnering with Martha Tilaar Group
Our value is being a brand that stands for what is right. In many ways we share the same values as MTG. That is what makes this collaboration work so well
Ahmad Rashed Co-Founder BHUMI
We collaborate with Martha Tilaar Group because Bu Martha’s own values are so inspiring.
Rizkia Rashed Founder BHUMI

Your trusted manufacturing partner for exceptional Beauty Brands

We transform breakthrough ideas into globally competitive beauty brands through science, innovation, and precision manufacturing.

Over 55 Years Developing Indonesian Beauty Products

As part of Martha Tilaar Group, we have become a trusted partner in beauty manufacturing, serving multinational companies and well-known local brands alike.

Backed by an experienced R&D team that has developed more than 5,000 quality products, we deliver flexible OEM & ODM solutions that are innovative and tailored to every brand’s needs.

With us, create limitless innovation and take your brand further.

More than just contract manufacturing
We are your Brand’s growth partner

We offer innovative formulations made with quality ingredients to ensure the safety and efficacy of your cosmetic products. With our experience and the support of our professional team, we are ready to help you become a beautypreneur with cosmetic products of your own.

55+
Years of Innovation
5000+
Formulations
120+
Scientists
1000+
Beauty Brands
13+
Countries
39+
Patents

Global Standards

Halal Indonesia
Badan POM
Good Manufacturing Practices (GMP) for cosmetics
SGS ISO 9001 — Quality Management System (QMS)
SGS ISO 22716 — Cosmetics Good Manufacturing Practices (GMP)
SGS ISO 45001 — Occupational Health and Safety Management System (OH&S)
EcoVadis — Sustainability Assessment
SMETA — Sedex Members Ethical Trade Audit
Vegan

Innovation Ecosystem

Interactive timeline

From concept to

Global Success

End to end solution that brings beauty ideas to life

Local Source
Ingredients
College
Collaborator
Joint Research

Services

Semi Services
Full Services
Filling
& Packing Services

Beauty Categories

View all categories
SKINCARE
HAIR CARE
COLOR COSMETICS
FRAGRANCE
BABY & KIDS CARE
BODY CARE
HOUSEHOLD
WELLNESS SUPPLEMENT

Exported 5000+ Products to Various Countries

  • Malaysia
  • Australia
  • New Zealand
  • Mexico
  • Argentina
  • Colombia
  • Peru
  • Chile
  • Thailand
  • Japan
  • India
  • Vietnam
  • Philippines

Our brand partner

Global Brand

Our brand partner

local & celebrity
brand

Brighty
BHUMI
NAMIR Beauty
Dear Me Beauty
Luzenti
KLARENS
SCÓRA
argavéll
re.set
WAK Doyok
Raine Beauty
MO·MA·MI
Jiéra
Nénég Java Essentials
SECONDATE
mossèru
HAQUHARA
ELYSYLE
bless
Get Beauty
GOBAN
SASC
ESQA
tanskin
Kamalia
Ivy & Lily
dew it
Varesse
Facetology
Shapelyne
Marcks
Smith
Glowies Beauty
DISSY
SYCA
NAMA
woshday
Ciara
PECULIAR
ROLLOVER
ERHA
From This Island
Looké
Votre Peau
Pinkberry
Naturein
Bubbly Buds
Djamu Jamu
KiddyCuts
meidah

Our Award Winning Product

BHUMI — Female Daily Beauty Awards 2020
SECONDATE — Sociolla Beauty Awards 2021
ESQA — Sociolla Award 2023
BHUMI — The MSBB Award 2023
Smith — Sociolla Beauty Awards 2023
BHUMI — Female Daily Beauty Awards 2024
BHUMI — The MSBB Award 2024
ESQA — Sociolla Award 2025
Smith — Watsons HWB Awards 2025